Welcome to Ipsos


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Ipsos is one of the world’s leading market research firms. With experts organized in five major research specializations and operating as One Ipsos, we help our clients assess market potential and interpret trends, develop and build brands, create long-term relationships with customers, evaluate communications and measure public opinion.

Ipsos is an innovative, entrepreneurial, client-focused organization, providing research services to clients on a global basis.

Address: Paris, France
Website: www.ipsos.com

Make Your Research Choice

We conduct research responsibly to earn what matters most to us: your trust!

Discover how through our explainer videos! Want more control? Explore the profile pages of our Research Choices partners and find out more info about participating companies' privacy policies, offered control and choice options, and additional company-specific information.

An Introduction to Audience Measurement Research

The Technologies Used For Audience Measurement Research

How We Keep Your Data Safe

Because Your Experience Matters

Without you, audience measurement research cannot accurately reflect the experience of users. Help us to improve the internet experience of every user, and especially you! But it is your choice to decide whether we can use your details for passive audience measurement projects.

Our Privacy Commitments

Participating Research Choices organisations are transparent about their data collection and use practices. Check our commitments so you can find out what we specifically do with the data we collect for our general panel-based research.

Make your Research Choice

Ipsos does not conduct passive audience measurement, however as participating Research Choices organisations offer you the opportunity to opt-out, we wanted to flag that panel members of Ipsos are able to change their preferences and end their participation using their panel control panel. 

If our information hasn't encouraged you to continue to participate, then simply sign-into your control should you be a member of Ipsos' audience measurement panels. 

Contact us

Have more questions?

Research Choices organisations are available to answer any questions you may have about the use of data for research purposes. If you have any concerns just get in touch and let us know and we'd be happy to respond to you!